Creative Clusters and transformations in the territory

Abstract

The convergence of factors such as globalization, technological development, the emergence of new media, the fragmentation of production and consumption chains, and the appreciation of creativity and innovation as new assets are presented as driving forces of an economic restructuring capable of pointing out a fairer and more balanced socioeconomic development path in contemporary society. Despite the abstract character of the theme, this new economy – the Creative Economy – is associated with the urban space, where economic and human relations take place. In this context, productive arrangements or creative clusters tend to provoke significant transformations, when supported by deep and continuous sectorial public policies. This article, developed from a in-depth literature review, is motivated by the analysis of these relationships, which have
paved the creation of new centers of creativity as references for culture, entrepreneurship, technology, academic training and citizenship, as witnessed by experiences in several cases with socioeconomic repercussions in the regions where they were implemented.

Keywords: Creative Economy, Creative Industries, Creative Cities, Creative Clusters.