The geometry of the words

integrated project in the first course of architecture

Authors

  • María del Pilar Salazar Lozano Universidad de Navarra
  • Fernando Alonso Pedrero Universidad de Navarra

DOI:

https://doi.org/10.5821/jida.2022.11594

Keywords:

typography, graphic design, theory, composition, reading

Abstract

Trying to solve problems detected in the students who start the Architecture degree (difficulties in reading comprehension and written expression and lack of knowledge of graphic design) we have been carrying out an exercise for three years in which we collaborate with theoretical and practical courses. In the courses of Anthropology and Contemporary Art and Architecture, they work on theoretical texts. The Geometry and Form Laboratory course provides the compositional bases of a panel. The student works on one of the texts, selects a part of it and thinks about how to reflect its content using the letters as an object, in a graphic way, to design an A2 size poster in which the content of the text is transmitted. The posters serve as an initiation for students in graphic design, they help them to abstract the texts and reach their content.

References

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BARTRAM, Alan; ELLIS, Amy Y MIESMER, Maureen. (2004). Bauhaus, Modernism and the Illustrated Book. Londres: The British Library Publishing Division.

CARVAJAL, Javier. (1997). Sobre la génesis del proyecto. Lecciones/documentos de arquitectura. T6 Ediciones, Pamplona.

CODERCH, Jose Antonio. (1961). “No son genios lo que necesitamos ahora”, en Domus, noviembre, núm. 384.

FOSTER, John. (2008). New Masters of Poster Design: Poster Design for the Next Century. Massachusetts: Rockport Publishers.

SALTZ, Ina. (2019). Typography Essentials Revised and Updated: 100 Design Principles for Working with Type. Massachusetts; Rockport Publishers.

SPENCER, Herbert. (2004) Pioneers of Modern Typography. Cambridge:The MIT Press.

WRIGHT, Frank Lloyd. (1953). “Al joven que se dedica a la arquitectura”, en The Future of Architecture. Nueva York: Horizon Press.

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Published

2022-11-04

Issue

Section

PAPERS